The curse to appearing on the cover of The Economist
It’s pretty much common knowledge by now that appearing on the cover of a magazine is something akin to the pride that goeth before the fall. This makes perfect sense. People and organizations are newsworthy as they reach the pinnacle of their powers, and once the pinnacle is reached, there is no other way to go than down. For example, the last thing a college or pro football (of the American, oblong variety) team or player ever hopes is to get their team or themselves on the cover of Sports Illustrated, particularly just before a big game. It is so commonly associated with a subsequent decline in fortunes, or a loss in the big game, until the phenomenon has come to be informally known as the Sports Illustrated Curse.
I have been reading The Economist magazine (although it calls itself a newspaper) for the last six or so months. I have had subscriptions off and on over the years, but had ditched all my periodicals for the…
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